How to get your music on playlists 

How to get your music on playlists 

Getting your tracks featured on playlists is a great way of reaching bigger audiences with your music.

Written by Leni - January 30, 2019

Getting your tracks featured on playlists is a great way of reaching bigger audiences with your music and growing your fanbase. In this guide, we’ll give you details on how to pitch your tracks and tell you the best ways to get them featured on the most popular playlists, generate streams and get your music out into the world.

Pitch Your Music To Blogs

Most of the best playlist curators are following music blogs, so when your track gets featured on them it’s more than likely your track will get noticed and start ranking on sites like Hype Machine. Once your track’s popularity picks up there (the playlist curators often reference sites like this), you’re on your way to getting adds.

There are also a heap of tools available that help artists submit tracks to blogs, like Submithub - a site that lets you bump your track over to blogs and channels around the world and receive feedback. We recommend pitching to music blogs in your niche, rather than trying to get coverage on the big publishers. Stoney RoadsPrimal and WeUnderground are a few to get you started.  

"PR is all about building relationships, so it’s a good idea to add a personal touch to your pitch. Adapting your message to the recipient will also help you stand out in the crowd,” says Sofia Green, Head of PR at Amuse. “If you put in some time to learn about what topics each blogger tends to write about, you’ll be able to frame your music into the right context. Lastly, practice the art of being concise. A short pitch, a captivating image and some links to music, bio and perhaps previous coverage should be enough to catch any reader's interest."

Bonus tip: Whether you’re sending your tracks to blogs or hitting up playlist curators, having a good EPK (Electronic Press Kit) can help you build trust with the people you’re pitching to. An EPK should include links to your music, imagery, touring history, audience data and your social statistics. Just search for free music artist EPK templates online and copy their format.

Contact User-Curated Playlists

Start by searching for potential playlists on streaming platforms like Spotify that are specialised in your music genre. While getting your track featured on one of the biggest user-generated playlists is a huge win, being featured on the smaller, more niche, playlists (1000 - 10,000 followers) is a more strategic way of building your fanbase, because you’re getting your music in front of the right people. These are the listeners that have the potential to become long-term fans of your music.

The next step is finding the person who curates the playlist. Click on the profiles that are connected to the playlists and see if you can find a name. If you find the person who runs the playlist, hit them up on Facebook, Twitter or Instagram - but don’t try to sell in your music just yet. Let them know you’re a big fan of the playlist and are just stopping by to show your respect for the work they’re doing. After some small talk, let them know you’re a producer yourself and send over some links to your music.

Different curators like different ways of pitching, but it’s always safe to start with a genuine interaction, then follow up with a sentence or two about your track, and anything you can do to help them out.  

“Pitching your music is only a click away. But the process before you push that button is what’s most important,” says Julia Carlsson, Artist PR Manager at Amuse. “I bet you’ve been thinking a lot about the sound of your music. But have you thought about how you want to present your music to the world? Have you thought about how you want people to perceive you as an artist?

“Before pitching, I recommend having a lil’ session with yourself (or your team) to ask yourself those questions and map out your your core message, your story, and your visuals. Make sure that all those puzzle pieces are in perfect harmony. Pitching is all about telling your unique story - a story that gives even further depth to your music."

Grow Your Social Media

Building an engaged fanbase and social media community is critical to getting your music on playlists. Why? Because the more followers you have, the greater credibility you will have as an artist - it helps validate that you have a fanbase to any journalists or curators looking at your profile. It especially helps when they are an independant blog or playlist, because they know theres a chance you will share the playlist with your followers.

If you do manage to hook up a feature, do everything you can to leverage it and keep the momentum going. Promote it from your socials, publically thank the curator on your channels, and share it through your personal network. Making noise about the feature and bulking up your online presence is all part of the bigger-picture PR efforts that feed into the streaming platforms and their algorithms.

What many artists don’t realise is that Spotify not only tracks data within their own platform, but also keeps track of music blogs, social media buzz and watches the listening activity of key tastemakers. It’s the engine that powers a lot of their playlists.

Release Your Tracks With A Music Distribution Service  

When you release music directly through a music store or streaming platform like Spotify, you’re missing out on thousands of potential streams from other sites. Playlist curators look at everything from the amount of times a track has been saved to the velocity of streams, so it’s important to get your track everywhere your fans will listen.

Releasing your music through a music distribution service like Amuse means your track will be available on all the majors like Spotify, Apple Music, iTunes, Tidal, Amazon Music, Deezer, Napster, Google Music, Shazam, YouTube and more.

Amuse distributes your track to over 150 stores and streaming platforms, and it’s totally free. You keep 100% of your rights and royalties and we’ll never charge you a thing.


Ready to get started? Sign up to Amuse and download the app here.

Getting your tracks featured on playlists is a great way of reaching bigger audiences with your music and growing your fanbase. In this guide, we’ll give you details on how to pitch your tracks and tell you the best ways to get them featured on the most popular playlists, generate streams and get your music out into the world.

Pitch Your Music To Blogs

Most of the best playlist curators are following music blogs, so when your track gets featured on them it’s more than likely your track will get noticed and start ranking on sites like Hype Machine. Once your track’s popularity picks up there (the playlist curators often reference sites like this), you’re on your way to getting adds.

There are also a heap of tools available that help artists submit tracks to blogs, like Submithub - a site that lets you bump your track over to blogs and channels around the world and receive feedback. We recommend pitching to music blogs in your niche, rather than trying to get coverage on the big publishers. Stoney RoadsPrimal and WeUnderground are a few to get you started.  

"PR is all about building relationships, so it’s a good idea to add a personal touch to your pitch. Adapting your message to the recipient will also help you stand out in the crowd,” says Sofia Green, Head of PR at Amuse. “If you put in some time to learn about what topics each blogger tends to write about, you’ll be able to frame your music into the right context. Lastly, practice the art of being concise. A short pitch, a captivating image and some links to music, bio and perhaps previous coverage should be enough to catch any reader's interest."

Bonus tip: Whether you’re sending your tracks to blogs or hitting up playlist curators, having a good EPK (Electronic Press Kit) can help you build trust with the people you’re pitching to. An EPK should include links to your music, imagery, touring history, audience data and your social statistics. Just search for free music artist EPK templates online and copy their format.

Contact User-Curated Playlists

Start by searching for potential playlists on streaming platforms like Spotify that are specialised in your music genre. While getting your track featured on one of the biggest user-generated playlists is a huge win, being featured on the smaller, more niche, playlists (1000 - 10,000 followers) is a more strategic way of building your fanbase, because you’re getting your music in front of the right people. These are the listeners that have the potential to become long-term fans of your music.

The next step is finding the person who curates the playlist. Click on the profiles that are connected to the playlists and see if you can find a name. If you find the person who runs the playlist, hit them up on Facebook, Twitter or Instagram - but don’t try to sell in your music just yet. Let them know you’re a big fan of the playlist and are just stopping by to show your respect for the work they’re doing. After some small talk, let them know you’re a producer yourself and send over some links to your music.

Different curators like different ways of pitching, but it’s always safe to start with a genuine interaction, then follow up with a sentence or two about your track, and anything you can do to help them out.  

“Pitching your music is only a click away. But the process before you push that button is what’s most important,” says Julia Carlsson, Artist PR Manager at Amuse. “I bet you’ve been thinking a lot about the sound of your music. But have you thought about how you want to present your music to the world? Have you thought about how you want people to perceive you as an artist?

“Before pitching, I recommend having a lil’ session with yourself (or your team) to ask yourself those questions and map out your your core message, your story, and your visuals. Make sure that all those puzzle pieces are in perfect harmony. Pitching is all about telling your unique story - a story that gives even further depth to your music."

Grow Your Social Media

Building an engaged fanbase and social media community is critical to getting your music on playlists. Why? Because the more followers you have, the greater credibility you will have as an artist - it helps validate that you have a fanbase to any journalists or curators looking at your profile. It especially helps when they are an independant blog or playlist, because they know theres a chance you will share the playlist with your followers.

If you do manage to hook up a feature, do everything you can to leverage it and keep the momentum going. Promote it from your socials, publically thank the curator on your channels, and share it through your personal network. Making noise about the feature and bulking up your online presence is all part of the bigger-picture PR efforts that feed into the streaming platforms and their algorithms.

What many artists don’t realise is that Spotify not only tracks data within their own platform, but also keeps track of music blogs, social media buzz and watches the listening activity of key tastemakers. It’s the engine that powers a lot of their playlists.

Release Your Tracks With A Music Distribution Service

When you release music directly through a music store or streaming platform like Spotify, you’re missing out on thousands of potential streams from other sites. Playlist curators look at everything from the amount of times a track has been saved to the velocity of streams, so it’s important to get your track everywhere your fans will listen.

Releasing your music through a music distribution service like Amuse means your track will be available on all the majors like Spotify, Apple Music, iTunes, Tidal, Amazon Music, Deezer, Napster, Google Music, Shazam, YouTube and more.

Amuse distributes your track to over 150 stores and streaming platforms, and it’s totally free. You keep 100% of your rights and royalties and we’ll never charge you a thing.


Ready to get started? Sign up to Amuse and download the app here.

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